The Winston-Salem Transit Authority: Planning for Mobility Management

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Nalevanko, Anna M.
- Other Affiliation: Public Transportation Program, Institute for Transportation Research and Education

Abstract

With the passage of the Intermodal Surface Transportation Act (ISTEA) of 1991, the national transportation focus has shifted to a more integrated approach of developing transportation systems. Transit services, infrastructure, and community designs that support transit, such as parking policies, bicycle paths, and transit-oriented development are all considered part of a balanced, efficient transportation system. With greater emphasis on transit and non-automobile modes of transportation, transportation professionals are challenged to explore more cost-effective, efficient approaches to deliver transit service, and to pursue better integration of the various public transportation modes (i.e., rail, intercity bus). Public transit can be a viable alternative to the single occupancy vehicle if the service is accessible and designed to meet the needs of the community. In many cases, enhancements can be achieved through the implementation of advanced, transit-specific technologies. This article outlines how a multi-disciplinary team has come together to enhance service delivery in one North Carolina community. The Winston-Salem Transit Authority (WSTA) is investigating service delivery improvements through the implementation of advanced communication and information technologies. What is learned from the application of transit-specific technologies at WSTA will benefit transit operations in the state and nationally.

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