%0 Dissertation or Thesis %T Creating Alignment during Organizational Change: A Case Study of the American Cancer Society’s Cause-Branding Platform Design %D March 18, 2013 %I University of North Carolina at Chapel Hill %R http://localhost/files/cr56n1185 %G http://id.loc.gov/vocabulary/iso639-2/eng %[ 2019-03-19 %9 Dissertation %~ Carolina Digital Repository %W UNC-Chapel Hill