Twitter takeover: an examination of the United States Women's National Soccer Team twitter during the 2011 World Cup and recommendations for the 2012 Olympics Public Deposited

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Last Modified
  • March 21, 2019
Creator
  • Silverman, Stephanie Jill
    • Affiliation: Hussman School of Journalism and Media
Abstract
  • This project looks at how social media can be beneficial to women's sports through examining the context of tweets from the United States Women's National Soccer Team's (USWNT) tweets during the 2011 FIFA Women's World Cup. By creating best practices lists for social media, this project also proposes a Twitter campaign for the 2012 London Olympics for the USWNT.
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  • In Copyright
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  • ... in partial fulfullment [sic] of the requirements for the degree of Master of Arts in the School of Journalism and Mass Communication.
Advisor
  • Straughan, Dulcie Murdock
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